About

CMS.WORLD is a global agency specializing in [Casting] Direction, Model [Management], and [Scouting]. Founded in 2023.

Kyra Sophie started her career in 2015 as a street photographer in Berlin. Leveraging her artistic and photographic background, she has worked on an array of commercial and editorial projects worldwide, shifting the focus to casting, management and scouting. Her passion for capturing genuine emotions and authenticity eventually sparked the growth of CMS World, a venture created together with Ananya Nisbet as experienced booker, with years of experience in different sectors of the fashion industry.

This agency is committed to influencing the fashion and entertainment industries by prioritizing people above all else. Our core values are rooted in authenticity and kindness. Our mission is to unite people, create new opportunities, and challenge the existing industry norms. These principles guide all our professional endeavors.

Our Services:

CASTING DIRECTION:

Our international casting direction services are designed to seamlessly deliver the perfect talent for your projects. With a global network, we specialize in connecting people, discovering fresh faces, and offering expert guidance to brands seeking the ideal talent for their projects. We offer guidance in the implementation of new casting direction strategies for brands, we work on live runway shows, ad campaigns, video commercials, music videos, and more.

MODEL MANAGEMENT:

As a leading mother agency, CMS World specializes in the meticulous scouting, representation, and management of a dynamic spectrum of talents, models, and artists. Our extensive portfolio boasts captivating individuals hailing from diverse disciplines, all meticulously curated to meet the needs of the constantly changing current. We take pride in our unwavering commitment to supporting clients within the realms of high fashion, advertising, and music.

SCOUTING:

At CMS.WORLD, we specialize in the art of scouting, offering our clients a unique and tailored service that involves comprehensive field analysis to identify talents with precise profiles. Our expertise encompasses both street casting, capturing the essence of real-life, and meticulous online research to discover hidden gems.

[CLIENTS]

Alyx Ambush x Re-Edition Amiri Au Depart Balenciaga Bershka Buffalo x Gruppe Cabinet Milano Calvin Klein Celine Clara Colette Miramon Coach Converse x Zalando Kids County of Milan Diesel Dior Du Ciel Estee Lauder x Zalando Fendi Flannels Florentina Leitner GCDS Giambattista Valli Google Gucci Halo Labels Highsnobiety Horde Hs x Salomon Isamaya Beauty Joop x Coty JW Anderson Kasia Kucharska Kenzo Kiko Kostadinov Loewe Lou De Betoly Lourdes Lucille Thieves Luis Vuitton Luu Dan Maiami Maison Margiela Marni Martine Rose Match.com MCM Mercedes New Balance Nike Olivia Ballard Paolina Russo Prada PUBG Puma Ranra Ricard Beil Rimowa SF1OG Sia Arnika Simone Rocha Soji Solarin Stefan Djokic Susan Fang Tommy Hilfiger Tommy Jeans Toska Studio UGG Vaquera Veja Vivienne Westwood Wales Bonner Wood Wood Zalando Zegna

[ARTISTS]

Alex Huafa Cheng Arcin Sagdic Bruno Staub Camille Bidault Waddington Camille Summer Vali Caroline Mackintosh Danielle Levitt Fiona Jane Burges Grace Wales Bonner Hugo Comte James Veleri Jonas Lindström Joseph Kadow Kendrick Lamar Kristine Lee Moolman Lea Colombo Markn Max Von Hofe Maxime Ballesteros Michaela Stark Mount Kimbie Roman Goebel Ronald Dick Ruggiero Cafagna Skrillex Steph Wilson Timothy Shaumburg Tom Blesch Troye Sivan Tyrone Lebon Vitali Gelwich Yis Kid Zora Sicher

[PUBLICATIONS]

10+ Men Altered States Apart At Large Autre Cap74024 Carcy Cero Circle Zero Eight Daily Things Dazed Double Magazine Focus Style Fraulein Gruppe i-D Interview Lampoon Lolita Mag Lula Japan M le Monde Modern Weekly Style Novembre Numero Odda Office Pibe Puss Puss Re-edition Replica revue Self Service Sleek SSAW Tank The Face Them Magazine Vogue China Vogue Portugal Vogue Russia Vogue US Wmag Zeit Magazine